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What's Early Learning Centre's background?

Early Learning Centre opened its first store in the mid 1970s and now we have 161 stores across the UK.

And when you visit one of our stores, you can take our toys out the box and play with them, so you can choose the exact toy your child likes to play with best.

Every Tuesday morning, we devote time to our playtime sessions, where your children can join in some real hands-on fun. There are new toys to play with lots of competitions and activities.

And if you need some help choosing toys, just ask our friendly staff for advice - and look out for great gift ideas and playing tips in store too.

You'll also find Early Learning Centre toys in concessions in certain Debenhams stores and Boots the Chemist.

Early Learning Centre also has over 80 international stores in 19 countries across the world. We've also recently joined the Mothercare family.

You can see their full range at www.Mothercare.com.

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